PhD, Senior Researcher
PhD, Senior Researcher
As a researcher in media and communication Marie's research interest stretches media use, different forms of game/play activities, transmedia storytelling, participatory culture and how new media imposes people's everyday lives in the rapidly changing media landscape.
Since 2001, in leadership and management positions at the Interactive Institute, Marie has been involved in interdisciplinary research projects focussing youth culture, media use, media production, media convergence and participatory culture.
Her previous working experience includes building engineering and fifteen years of teaching and lecturing in the educational field nationally and internationally. Marie holds a PhD (media and communication), M.A. Art & Craft and B.Soc. Science.
Her spare time is preferably spent on her NF sailing boat in the Stockholm Archipelago.
Denward, Marie (2011) Pretend that it is real!: Convergence Culture in Practice. Holmbergs, Malmö, Sweden.
Denward, Marie (2012) Broadcast Culture Meets Role-Playing Culture: Consequences for Audience Participation in a Cross-Media Production. In: Global Perspectives on Media in the Swirl. Pentagon Press, New Delhi, India. ISBN 978-81-8274-653-4
Kocher, Mela and Denward, Marie and Waern, Annika (2009) Sanningen om Marika – The Interplay of Reality and Fiction. Analysis of a Crossmedia Production. In: Erzählformen im Computerspiel. Zur Medienmorphologie digitaler Spiele. Transcript, Bielefeld.
Denward, Marie and Waern, Annika (2008) Broadcast culture meets role-playing culture. In: Playground Worlds: Creating and Evaluating Experiences of Role-Playing Games. Ropecon ry (www.ropecon.fi/pw); The Book for Solmukohta, Finland, pp. 248-261.
Denward, Marie and Seversson, Pernilla (2007) Från konsumentkultur till deltagarkultur. In: Ung kultur: i ett föränderligt kulturlandskap. Sveriges Kommuner och Landsting, Stockholm, Sweden.
Waern, Annika and Denward, Marie (2009) On the Edge of Reality: Reality Fiction in ’Sannningen om Marika’. In: Digra 2009 Conference: Breaking New Ground: Innovation in Games, Play, Practice and Theory, 1-4 September 2009, Brunel University, West London, United Kingdom..
Denward, Marie (2008) Broadcast culture meets role-playing culture: consequences for audience participation in a cross-media production. In: International Association for Media & Communication Research, IAMCR, 26th Annual Research Conference, 20-25 July 2008, Stockholm University, Stockholm, Sweden. (Unpublished)
Interactive Institute's Marie Denward had her doctor's degree in Philosophy conferred at Malmö University, Faculty of Culture and Society. This happened at the university's annual celebration at Malmö Concert Hall on the 21st of September. Congratulations, Marie!Marie Denward defended her thesis in Media and communication Studies last October. She studied and analyzed a hybrid media production and the occurring media convergence between television drama and games activities that the producers...
On October 7, The Interactive Institute's Marie Denward will defend her PhD thesis "Pretend that it is Real! Convergence Culture in Practice" at Malmö University. Abstract: Media convergence has mainly been defined and explained as a technological and industrial phenomenon; as the process where new technologies are accommodated by existing media and communication industries and their cultures of production. One consequence of convergence in todays hybrid media landscape is that the...
On September 13, Marie Denwards PhD thesis "Pretend that it is Real!: Convergence Culture in Practice was made publically available by nailing it to a wooden board at Malmö Högskola. Nailing the thesis is an old procedure to give the public the possibility to read the thesis before the seminar to be able to question it at the seminar. The thesis is also electronically nailed and can be found here: http://dspace.mah.se/handle/2043/12240
2001 etablerade Interactive Institute en forskningsstudio i Växjö med stort stöd av regionala aktörer där bland annat SVT Syd, Reaktor Sydost, Växjö universitet och nätverket iZon stod i spetsen. Under åren har många projekt med koppling till den nya tekniken och ungdomars bruk av densamma genomförts med givande och intressanta resultat. Ämnet har varit mycket intressant och i många fall har projekten genomförts tillsammans med både regionala och nationella aktörer. Under flertalet år har...
Studio [12-21] changes name to Interactive Institute Växjö. The old name refers to the age group 12-21. While many of our projects still include young people, the new name is in better agreement with the studio's standpoints. For example, one main area is digital divides, which can hardly be reduced to an age group of 12-21 years. Our change of name is to be seen as a way to keep the studio's direction in sync with the actual activitites and projects carried out. The name change also points to...
"Sveriges Television och produktionsbolaget The Company P har fått iEmmy Award i kategorin Interactive TV. Därmed kan svensk television berömma sig för världens bästa interaktiva tv-program. ... Den teknik och de idéer som ligger bakom serien bygger på de senaste årens framgångsrika forskning om datorspel vid Interactive Institute och SICS. Liknande produktioner (bland annat en med namnet "Visby Under") har tidigare utvecklats vid Interactive Institute´s spelforskningsstudio på Gotland av...
THE TRUTH ABOUT MARIKA, produced by Swedish Television and The company P in cooperation with SICS and Interactive Institute, won the prize for Best Interactive TV. The International Academy of Television Arts & Sciences announced tonight the winners for the International Interactive Emmy® Awards, organized for the third year in a row in Cannes, France. THE TRUTH ABOUT MARIKA is a participation drama — a production created to enrich a drama series through the participation of viewers. The...
Design strategy and Participatory Innovation
Future Energy Use
Game design and gamification
Interaction design for Extreme Environments
Sound and interface design for enhanced usability and richer experiences
Visualization for interactive and collaborative experiences